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5 Elements of Small Business Blogs that Aren't Boring

By Reade Milner | Apr 14, 2016 | 0 Comments
5 Elements of Small Business Blogs that Aren't Boring

Most small businesses blogs are terrible – this means there is an opportunity to separate yourself. A blog is a great way to showcase your brand and demonstrate authority as an expert. Additionally, SEO is largely driven by content from your blog, making it incredibly important for any small business to do correctly. With so much…

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How to Plan and Execute a Social Media Strategy that Gets Leads

By Reade Milner | Apr 6, 2016 | 0 Comments
How to Plan and Execute a Social Media Strategy that Gets Leads

A plan is only as good as its execution. Social media is only useful if it generates leads. Admittedly, that’s a bit of an oversimplification. Certainly, there are indirect benefits of good social media (specifically for SEO). It’s true, though, especially from a productivity standpoint, that if there isn’t a coordinated strategy that is executed…

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How to Write a Positioning Statement

By Chris LaMorte | Jan 14, 2016 | 0 Comments

A positioning statement is a vital piece of your online marketing plan. Though simple in nature, it can greatly impact your marketing strategy and save you big time in the long run. A positioning statement is, well, a statement that explains your position in your market. It is a statement that answers three questions: Who…

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Lead vs Referral: What's the difference?

By Chris LaMorte | Dec 1, 2015 | 0 Comments

Throughout business and networking events, you most likely hear the terms “Lead” and “Referral” used a lot. There are many different types of groups, and some networking groups boast that they pass quality referrals, not just leads. When I first heard that, it didn’t mean much to me, as I wasn’t familiar with the actual…

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Chris LaMorte Talks Mobile Focused Design on Business Radio X

By Chris LaMorte | Oct 23, 2015 | 0 Comments
Chris LaMorte Radio

Web Chimpy is happy to announce that we were featured on Business Radio X this past Tuesday! Owner and CEO Chris LaMorte was interviewed and explains what we do, what our mission is, and how we can help you in this informative interview! Chris discusses Mobile Focused Design, “Originally when you built websites, they were built for…

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How Your Favorite Websites Have Changed Over the Years

By Chris LaMorte | Oct 17, 2015 | 0 Comments

Websites change on a very frequent basis. Almost every year, major websites will roll out a new update and improve upon the website over time. Many people do not realize how much websites have actually changed over time. We found a really cool page that shows just how different your favorite websites look from how they…

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Building an Effective Call to Action

By Chris LaMorte | Sep 29, 2015 | 0 Comments

Getting your website to convert visitors into leads, subscribers, and customers is job number one in Internet marketing. But bringing a first time visitor to that point is not always as easy as it sounds. Even when they do a search online, find your site, get the information and services they were looking for, they can still…

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Inbound vs Outbound Marketing

By Chris LaMorte | Sep 15, 2015 | 0 Comments

The tech-savvy society that makes up today’s world has changed the face of marketing, thanks to steadily increasing internet access and usage by the general public. For years, businesses and entrepreneurs have followed a formula designed to push their product or service onto masses of customers. But now web marketing offers a new kind of…

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